Express & Impress! by ( SPS )


Workshop Overview

Complexity is one of the biggest barriers to communication when it comes to communicate a complex technical message to non-technical audience, it is the curse of knowledge.

This journey begins with you, adapting a “You attitude” “audience centric approach” in communicating the complex information, which put the audience first when creating a message to be more accessible to them, the Program will help you adapting this approach.

The Program will introduce you to techniques and tools to avoid making assumptions of your audience and start thinking differently, from their perspective, analyze them to predict how are you going to tailor the appropriate simple message.

The Program will help you with a set of practical techniques to switch your mindset and your usual thinking pattern as a technical expert to be able to translate and chunk complex technical information into simple comprehensible language to bridge the gap between tech and non-tech stakeholders in your organization .

Full Schedule

Dates : 26,27 August , 02 & 03 September 2022